Winspiration
| A slice of | A whey with curds | Accent on quality | Adaptable |
| All round favourite | All the whey | Alpine meadows | Ambrosial |
| Aroma | Bake | Beat | Beyond compare |
| Bigger gorge than | Bite size | Blending oil | Boil |
| Borne on the Bries | Bottle | Bread | Brie |
| Butter | Butter wouldn't melt | Butter mountain | Buttery taste |
| Caerphilly made | Calcium | Camembert | Cheddar |
| Cheese - bored | Cheese roll/ role | Cheese without the whine | Cheese |
| Cheese cake | Cheesed off | Cheesy | Cheesy grin |
| Cheshire | Chicken | Churn | Churned for |
| Come rind to my place | Complements | Contented cow | Cook(ing) |
| Cool | Course to set / before reaching for Port | Cow | Crack (ing) |
| Crackers | Cracking good buy | Cream | Cream(ier) |
| Creamy | Crumble | Crumbly | Cube |
| Curds | Dairy | Dairy try it | Dairy produce |
| Danish before your very eyes | Delicious | Delicious blend | Deliver |
| Derby Winner | Don't stint on the Stilton | Double | Down to the wire |
| Dutch of class/ distinction | Edam good | Eggcellent | Eggs |
| Emmental, my dear Watson | Expertise | Expertly blended | Field fresh flavour |
| Fine(st) | Finest ingredients | Flavour's supreme | Flexible |
| Fondue | For a perfect cracker | Fresh | Fry |
| Genuine flavour | Going Dutch | Golden goodness | Goodness |
| Gorge-ous | Gouda' enough | Grate appeal | Grate / great |
| Grate expectations | Grate(d) | Grates | Grill |
| Hard to beat / not to eat | Hard boiled | Hard cheese | Hatch |
| Healthy | Healthy nutrition | Hole / whole | Hole lot more |
| Hole in one | Holes full of flavour | Holeshome | Holey delightful |
| In a field of its own | It's grate | Just say smile please | Knob |
| Lancashire | Lashings of luxury | Lay | Leicester / Lest her |
| Less fat / low fat | Live | Luxury | Luxury to savour |
| Maastricht no but Danish yes | Made the cauliflower | Margarine | Mature |
| Meadow fresh | Mellow | Melt in the mouth | Mild |
| Milk | Milkman | Moo | Mountainous flavour |
| Mousetrap | Natural | Natural goodness | Natural choice |
| Nutritious | Nutty flavour | Omelette | Pat |
| Piquant | Ploughman | Poach | Pure |
| Quality never wavers | Raw | Rich | Rich and creamy |
| Rind | Rind me up | Rivals churn out | Rolls Royce of cheese |
| Say cheese for a smile | Say cheese | Scramble | Shell out for |
| Skimmed | Slice | Slices | Smooth |
| Soft spread | Spread | Spreads from cold | Spreads from the fridge |
| Spreads with ease | Stilton | Sublime | Sunflower |
| Tangy | Tastebuds | Tastes like butter | Tastes of summer |
| Tasty | Texture | Thickly spread | Toasted |
| Toasted everywhere | Tradition(al) | Treat | Udder |
| Versatile | Watch my weight | Wedge | Where the big cheeses hang out |
| Whey / Way | Whipped | Whisk | White |
| Wholesome / holes | Wholesome wedges | Yellow | Yolk |
| Brie / Bonhomie | Butter / mutter / flutter / splutter / cutter / stutter / better / utter |
| Cheese / Please / Bries / Peas / ease / tease / freeze / squeeze / breeze / bees / seize / agrees / skis / keys / frees / sprees / flees / teas / fees / trees / ease | Cream / dream / mean / scream / scheme / gleam / theme / seem / steam / supreme / beam / stream / deem / teem / team / esteem / daydream / ice cream / moonbeam / regime / scheme / stream / theme |
| Curds / Herds | Delicious / Nutritious |
| Dinner / Winner | Expertise / Cheese |
| Flavour / Savour | Grating / Rating |
| Gruyere / Care | Meal / Ideal |
| Nutrition / Tradition | Other / udder |
| Roquefort / More | Slice / Nice / Price |
| Slices, cubes, cooks/ Good as it looks | Spread / bed / shed / fed / instead / bread / led / ahead / said / read / sled / red / sped / shred / wed / head / lead / thread |
| Stilton / Built on | Swiss / Bliss |
| Swiss / Never Miss | Test of time / Taste Sublime |